La Flor del Norte is a village in the district of Huabal. La Flor is home to the first ever Cup of Excellence winner in Peru, Juan Heredia Sanchez, and his victory put La Flor on the map for quality coffee in Peru. La Flor has around 40 or so coffee producers, who mostly grow caturra, bourbon and typical, with some starting to plant catimor. The altitude ranges from 1700 to 2000 masl, with most farms around 1800masl. Like most of Huabal, the producers here don’t have much land, the average is around 1.5 hectares, and they mostly pick themselves and within the family and process and dry their coffee at their house. La Flor is one of the villages which typifies the profile of coffee from high altitude areas of Huabal, with a very pronounced acidity and lots of citrus fruits in the cup. The climate in La Flor is quite cold and rainy, due to the high altitude, but this contributes to a very complex cup profile. There is huge development potential in La Flor, since producers lack basic infrastructure and knowledge, but the coffee still consistently reaches 85 points, we believe that with technical assistance the potential for high scoring lots is huge.